Kirana Connect Is Profitable and Nearly Out of Cash
Finance
medium30 min0 submissionsRazorpay
Scenario
Kirana Connect is a retail tech business in India. Last year it reported ₹203 Cr of revenue, a gross margin of 34%, and a net profit margin of 5% — its third consecutive profitable year.
The CEO is baffled. The company has ₹13 Cr in the bank, has drawn ₹32 Cr of its overdraft facility, and has twice delayed supplier payments this quarter.
Balance sheet metrics:
- Days sales outstanding: 92 days
- Days inventory outstanding: 120 days
- Days payables outstanding: 34 days
Revenue grew 26% last year, and the sales team is targeting similar growth again.
Supporting data
liquidity
- cash cr
- 13
- overdraft drawn cr
- 32
working capital
- days sales outstanding
- 92
- days payables outstanding
- 34
- cash conversion cycle days
- 178
- days inventory outstanding
- 120
income statement
- revenue cr
- 203
- net margin pct
- 5
- gross margin pct
- 34
- revenue growth pct
- 26
Your task
Explain to the CEO what is happening and what to do about it. Provide:
- Analysis — why a profitable company is short of cash.
- Risks — what happens if nothing changes.
- Recommendation — the specific actions you would take, in priority order.
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How you'll be graded
100 points, 60% to pass.
- diagnosis30
- recommendation25
- risk assessment15
- financial analysis30
Hint
Reveal suggested structure
- Cash conversion cycle = DSO + DIO − DPO = 92 + 120 − 34 = 178 days.
- Cash tied up ≈ (CCC ÷ 365) × revenue.
- Growth makes it worse — every extra unit of revenue funds more receivables and inventory before it produces cash.
- Levers, in order of speed: collections, inventory, payment terms.
- Quantify the cash released by improving each lever.