Kirana Connect Is Profitable and Nearly Out of Cash

Finance
medium30 min0 submissions
Razorpay
Scenario

Kirana Connect is a retail tech business in India. Last year it reported ₹203 Cr of revenue, a gross margin of 34%, and a net profit margin of 5% — its third consecutive profitable year.

The CEO is baffled. The company has ₹13 Cr in the bank, has drawn ₹32 Cr of its overdraft facility, and has twice delayed supplier payments this quarter.

Balance sheet metrics:

  • Days sales outstanding: 92 days
  • Days inventory outstanding: 120 days
  • Days payables outstanding: 34 days

Revenue grew 26% last year, and the sales team is targeting similar growth again.

Supporting data

liquidity

cash cr
13
overdraft drawn cr
32

working capital

days sales outstanding
92
days payables outstanding
34
cash conversion cycle days
178
days inventory outstanding
120

income statement

revenue cr
203
net margin pct
5
gross margin pct
34
revenue growth pct
26
Your task

Explain to the CEO what is happening and what to do about it. Provide:

  1. Analysis — why a profitable company is short of cash.
  2. Risks — what happens if nothing changes.
  3. Recommendation — the specific actions you would take, in priority order.
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How you'll be graded

100 points, 60% to pass.

  • diagnosis30
  • recommendation25
  • risk assessment15
  • financial analysis30
Hint
Reveal suggested structure
  1. Cash conversion cycle = DSO + DIO − DPO = 92 + 120 − 34 = 178 days.
  2. Cash tied up ≈ (CCC ÷ 365) × revenue.
  3. Growth makes it worse — every extra unit of revenue funds more receivables and inventory before it produces cash.
  4. Levers, in order of speed: collections, inventory, payment terms.
  5. Quantify the cash released by improving each lever.